Writing a book in an age of snacking tweets

Ray Garcia
Posted at 2/6/2016 9:10:17 PM

Early in my professional career, like most of my peers, I read many how-to, business, technology, leadership, history, economics, philosophy, design, and every other type of book I thought might give me the secrets to understanding success and how to achieve it. After being saturated with cliches, storytelling narratives, and prescriptions, I began to realize that none of the books ever addressed what I was experiencing and what seemed to be missing from the narratives. I could not relate to most of the stories from CEOs and the overly simplistic formulaic representations of the "7 secrets you need to know", and the annual proclamations of this years potion just did not work. I was seldom working with people who I could relate to without needing to put on a smiley face to conform to the unwritten protocols of corporate society.

As I advanced in my career, through sheer force of competency and restrained tolerance for conformity, I developed a sense that all notions of leadership where a fabricated myth, an ideology of personality, that devalued the work of the collective in favor of iconic symbolism. This disdain for authority and concentration of power based solely on personality lead me to the conclusion that large organizational structures were ineffective at solving the real problems of society and the economy.

I thought I must fine another way besides existing in a corporate job and leaving my fate to others to determine. This is what lead me to becoming an entrepreneur, leaving behind the jobs that dictated the means and the end and only within limited parameters could any creative problem solving take place. The moment of inspiration came for me to write a book, but this was 25 years ago, it would take a bit of hubris to write about what I had not yet done myself. So I set aside my own impulse to have a voice in favor of finding it first so that when I did write a book I would have something to say that was based on my own direct experience ...more

Categories: Advice for Authors
Tags:
  • Publishing
  • social media
  • entrepreneurship
  • coaching
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A Unique Personal Media Platform for Authors -- the Authors Bureau ECN

Authors Bureau ECN Sponsor
Posted at 1/18/2016 10:33:09 AM

As a new author or an established author, you know how it can sometimes feel like an uphill battle to get your book in front of interested readers and keep them hooked. You can spend hours upon hours looking for ways to connect with your readers and expand your reach; newsletters are a good way to stay in touch, but most people already get too much email and either don't sign up or hit the delete key without even reading.

Social media is an extremely important tool for indie authors and mainstream authors alike, and now it's gotten even better - you can communicate even more effectively with your readers (and potential readers) through the Authors Bureau ECN - a personal media platform for authors.

While the typed word on Facebook, Twitter, your blog, or any other outlet can be limited and sometimes misunderstood, the Authors Bureau ECN (Expert Calling Network) allows you, the author, to have actual conversations with your readers via paid phone calls. This helps establish a unique personal relationship between author and reader, something that is key to keeping current readers interested and forging a bond with new readers. But beyond that, it's another income stream generated from interest in your book - you set the rates you'll charge for each call, and calls can range from fifteen minutes to an hour.

So what exactly is the Authors Bureau ECN? Essentially, this revolutionary new platform serves as "a cross between a personal speakers bureau and an online marketing platform for authors." Conversations with book clubs, reading groups, or individual readers allow them to ask authors questions about their characters, settings, inspiration, or discuss talking points of the book. The possibilities are endless, as are the monetary and marketing benefits to the author.

And there's yet another aspect to the Authors Bureau ECN: the bureau's membership includes publishers and experts to whom you can turn for advice and information. Author

...more

Categories: Advice for Authors
Tags:
  • #authorsbureau
  • #author income
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Self-promotion for authors using the Authors Bureau ECN

Authors Bureau ECN Sponsor
Posted at 1/6/2016 8:56:27 PM

We've all sat down to enjoy a good book and perhaps it touched us. Often times those books leave us wanting more or filled us with unanswered questions. What if we could speak with the author? What if he or she could answer those questions for us? What if you were that author? What if you could directly answer the questions of your readers?

Now you can.

There is no better way to market your work than making yourself available to your fan base. You become a real person. Your fans have questions that only you can answer and you can now answer those questions one-on-one and over the phone through the Authors Bureau ECN - a personal media platform for authors.

Self-promotion is the life-blood of authors. The Authors Bureau ECN is a feature rich promotional platform and gives authors the opportunity to reach out to their fans and make connections on a personal level. While this is beneficial to established authors, it is especially critical to new authors still building a following.

While the Authors Bureau ECN enables authors and their readers to interact, that's not all it does. Have we mentioned that authors get paid? That's right, authors get paid for interacting with their fans. Promoting yourself, building your fan base and getting paid to do it. It doesn't get better than that.

Let the Authors Bureau ECN take your visibility to the next level. You've written a book, you have a growing base of fans -- let us help you reach them.

...more

Categories: Advice for Authors
Tags:
  • Authors Bureau ECN
  • author promotion
  • calls with readers
0 Comments

Connect with your readers in a personal way – the Authors Bureau ECN is a personal media platform for authors

Authors Bureau ECN Sponsor
Posted at 12/8/2015 10:02:11 PM

Authors Bureau ECN - a personal media platform for authors

You finally did it! You accomplished your dream of writing a book and now it sits proudly on a shelf or available via the internet. If you are an established author with a loyal fan base, you have just completed another great piece of literature in your vast collection and you can sit back to enjoy the spoils of your hard work.  But what if this is your first book?  Do you have a group of followers outside of friends and family that will help boost your book sales?  Are you finding yourself on websites and chat rooms plugging your book to complete strangers hoping that they will buy it?

The internet has provided authors with the ability to connect with people all over the world and the Authors Bureau ECN is a platform developed specifically for authors to help boost your online presence and help spread the news about you and your book.  Here are just a few of the tools that you have available to you with the Authors Bureau ECN:

ECN® Newswire Service - now you can announce upcoming book signings or personal appearances without having to pay to issue a news release.

SEO Optimized Web Presence – get your name out there and help make sure people see it first by ranking higher in search engine results.

Expert Calling Network (ECN®) – remote discussions with book clubs, classroom presentations, Q/A sessions – they can now all take place with your fans and you will be paid for these calls.

This is just a small sample of some of the wonderful benefits that authors can enjoy with this new platform.  Come see for yourself what the Authors Bureau ECN, a personal media platform for authors, can do for you!

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Categories: Advice for Authors
Tags:
  • advice for authors
  • speakers bureau for authors
  • author marketing
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Podcast with selling techniques from my book

Bill Morgenstein
Posted at 12/7/2015 5:39:07 PM

In this interview I detail some of the selling techniques that I learned in the course of my career.

 

 

Bill Morgenstein
The Crazy Life of a Kid From Brooklyn
http://www.thecrazylifeofakidfrombrooklyn.com
800-753-7840
bill@frombk.org


https://www.linkedin.com/in/billmorgenstein

...more

Categories: By Authors
Tags:
  • sales
  • business
  • humor
  • autobiography
0 Comments

December Charity Drive from my book sales

Bill Morgenstein
Posted at 12/3/2015 9:46:40 AM

Here is an update to the tremendous response to my survey. #1 was DAV (by far) #2 was AMVETS #3 & #4 tied; Gary Sinise & Fisher House #5 Independence Fund Not on the list but mentioned was Team Rubicon which I recommend you all look in to.

...more

Categories: Advice for Authors
Tags:
  • famous people
  • history
  • brooklyn
  • travel
  • biography
  • sales
  • business
1 comment

5 Best Blogging Platforms for New Authors

Authors Bureau ECN Sponsor
Posted at 12/2/2015 12:13:27 AM

As a new author you might be surprised to discover that in addition to everything else you are doing you are also responsible for helping to promote your work, as well as yourself as a new and emerging author. This is where a blog will come into play. Your blog will be the main focus of your new platform. Your blog is a reflection of you, but it is also a place to post updates on your published work and any works in progress. The key is finding the best blogging platforms for new authors.


WordPress
Posting a new piece to WordPress is really simple; all you have to do is use the WYSIWYG editor. Uploading images, choosing categories and tags are also relatively simple. WordPress offers a variety of widgets and plugins that allow you to add just about anything you need to your blog. Most importantly WordPress is highly reliable, new and seasoned users have never had an issue with their work suddenly disappearing. The downfall to WordPress though is you will need to integrate your blog with an email service provider to allow people to subscribe to your blog via their email. WordPress isn’t considered a social network, so networking is non-existent.

Blogger
Like WordPress posting in Blogger is really simple; all you have to do is use the WYSIWYG editor. Making certain customizations is pretty easy, although you do not have total control like you do in WordPress, but like WordPress the HTML/CSS is easy to access. One of the biggest problems authors find with Blogger is uploading images is not as easy as it is in other platforms. For some reason Blogger automatically resizes every image that is uploaded, so you will have to make adjustments before posting. If you plan on posting a lot you are limited to 1GB of storage, which we all how quickly it can run out. Social sharing is limited to Goggle+.

Medium
This is one of the newer blogging platforms that new authors will find highly useful, as well as easy to use. With Medium you don’t have to worry about widg...more

Categories: Advice for Authors
Tags:
  • author blogging platform
  • Speakers Bureau for Authors
  • Author Marketing
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